MUG

CulturePrince Edward Island

Dimensions9.5 x 12.5 x 8.2 cm (3 3/4 x 4 15/16 x 3 1/4 in.)

Object numberHF.2023.47.2

DescriptionA white ceramic Cow’s company mug. To the right of the handle is a red rectangle with the image of a cow’s head at the top center wearing a crown. Below it is printed “Keep Calm And Eat Ice Cream”. On the opposite side is the Cow’s logo, a blue horizontal oval with “Cows” printed in yellow cursive font and a large scoop of pink ice cream above the “s” on a small triangular cone with “Prince Edward Island” beneath in yellow cursive font. The base features a logo for the manufacturer, “PCF Souvenirs”.
Narrative

COWS was founded by Scott Linkletter in 1983, and started out as a small, local ice cream shop using a family ice cream recipe from Rustico, PEI. The company has grown over the years with locations throughout PEI. As their popularity has grown, so has demand for their cow themed merchandise. The company currently has store locations in Nova Scotia, British Colombia, Alberta, Ontario, and Beijing China.