PRODUCT PACKAGE

DimensionsA: 13.5 x 7.5 x 3.5 cm (5 5/16 x 2 15/16 x 1 3/8 in.) B: 13 x 8.5 cm (5 1/8 x 3 3/8 in.) C: 15.5 x 7.3 cm (6 1/8 x 2 7/8 in.)

Object numberHF.2017.11.11a-c

DescriptionA cardboard box (.a) with packet (.b) and paper coupon (.c) inside. The exterior front of the box has the Betty Crocker logo in the top left with “all purpose New! Meringue Mix ENOUGH TO TOP 2 PIES OR MAKE 16 SHELLS”. In the bottom left if a rectangle with a black boarder at the top in which is printed “SAVE MONEY!” with “5 c. COUPON INSIDE GOOD ON BETTY CROCKER PIE CRUST MIX” underneath in black font against yellow. In the top right corner of the front is an image of a meringue pie with an image of a berry covered meringue in the bottom right. On the left side are “HELPFUL HINTS FOR MERINGUE SHELLS” with three short recipes, which are repeated on the right side in French. On the back are directions on how to make meringue shells with the English instructions on the top half and French on the bottom half. The top and bottom both have the Betty Crocker logo with “Melange a meringue Meringue Mix” printed.

.B is foil packet, white on the exterior with a black boarder around red and black font at the center. At the top left is printed “Easy directions for” and “MERINGUE SHELLS” underlined at the top center. Below are listed baking and serving instructions. On the reverse are the same instructions in French.

.C is a paper coupon in landscape orientation. Around the exterior is a thick boarder of repeating arches and leaves with “5c.” in squares positioned at each corner. On the left side of the coupon is printed “THIS COUPON WORTH AT YOUR GROCER’S on your next purchase of Betty Crocker PIE CRUST MIX” with instructions for the grocer listed underneath. At the center is “5c” above an image of an image of a Betty Crocker cake mix box.

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